McSweeney’s made an iPhone app:
It’s true. We hereby announce the debut of the Small Chair, a weekly sampler from all branches of the McSweeney’s family. One week you might receive a story from the upcoming Quarterly, the next week an interview from the Believer, the next a short film from a future Wholphin. Occasionally, it might be a song, an art portfolio, who knows. Early contributors will include Spike Jonze, Wells Tower, Chris Ware, and Jonathan Ames. This material will not be available online and is pretty sure to be good stuff.
The app will also deliver the daily humor from our Internet Tendency, specially formatted for the iPhone, along with news, updates, and announcements.
Sounds great, and makes wonderful use of in-app purchasing. Publishers, take note.